Google to Have a Go at Self-Designed Chips on Future Android Devices

November 9, 2015, By Sanjeev Ramachandran

Google is among the masters when it comes to software. But their hunger towards Android development is not yet over as yet, as shown by the tech behemoth’s desire to drive into the hardware segment of smartphones.

According to a report from The Information, Google is currently trying their hands at designing a chip for Android devices by involving their hardware partners.

We are not sure with whom they are looking to collaborate. Some reports suggest that they are still mulling over roping in some leading hardware vendors in this regard.


And they include Nvidia, the chipset providers of their 3D-motion focussed tablet, which is still under development and is codenamed Project Tango.

Google’s intent to go in-house with their product line-up was let out when they announced the Pixel C tablet, a productivity-focused Android tablet.

The idea back then was about bringing out an ‘enterprise connectivity device’, which is very much the aim with their in-house chip desires.

However, the stress on Google’s partnership desire for chip development reveals that Google might not mull over an Android SoC. Instead, it will be putting forward the design concepts which hold the capability of playing close to the Android ecosystem.

With that said, it becomes pretty assumable that the core attention will be for deeper integration of their ongoing virtual reality and augmented reality technologies.

It was only last week that they broadened the VR passage on Androids via YouTube. An in-house VR-dedicated chip will only expand these further.

The only thing that could pull them back, according to analysts, is how they sort it out with handset and chipset vendors. Smartphone manufacturers still bridge their devices based on chipset compatibilities.

The uniqueness of their smartphone devices will only be lessened if having the chipsets unified partly using the Google chips.

We already have Samsung shooting up its Exynos chipset that is VR powered. And in no way would they want to shed its chipset ambitions in lieu of Google’s VR technologies.

Google will essentially have to crack this puzzle, with Samsung being the major share-holders of Android devices currently in the market.

© 2008-2012 - All rights reserved | Privacy Policy