BLU Life Pure Hand-Crafted Smartphone to Arrive Soon

December 24, 2013, By Sanjeev Ramachandran

You already know that BLU is among the fastest growing Android device manufacturers. But did you know that they are serious about their expansion plans?

Yes, a new model of BLU Life Series will soon be out, and it has been christened BLU Life Pure. The device is a 5 inch-smartphone, which focuses on designs and software features.

Samuel Ohev-Zion, the CEO of BLU, says that Life Pure is art in its purest form. And guess what, it is created from a single piece of polycarbonate. That too with CNC technology!


These phones are also individually handcrafted. Too much goodness! Right? The end product should be marvellous after all the labor that went into the product.

Now, we should take a look at what BLU Life Pure has to offer  in the technical space. Life Pure comes with a 1080p HD 5-inch display with a fully coated 441 PPI, which is also scratch resistant.

The display comes with great viewing angles and sharp colors. And in addition, you get to take your selfie with a 5 MP front cam or to use when you are on a video call; meanwhile the rear camera is 13 MP.

Life Pure comes driven by Android v4.2 Jelly Bean OS, and internal memory of 32 GB and  2 GB RAM.


The rear camera used is the best camera compared with the snappers used in any of the earlier BLU products. It comes with features like second generation back-side illumination, anti-reflection coating, and a 5-element lens.

The 1.5 GHz quad-core processor combined with 2 GB of RAM would mean that the device would allow smoothly and that users can multitask, without the fear of the device hanging.

Software wise, the company has designed a unique user interface to provide easy usage. The features of smart gesture and motion sensor technology like Smart Dial, Smart Answer, Alarm Pause, Gesture Answer, Picture Air Browse, and Video Smart Pause come with device.


The product will be available in two colors; Matte Black and Ceramic White Finish. It will be shipped out in the US and Latin America in the initial phase.

However we don’t know when exactly the launch would happen. It is expected that the device could come with a $349 price tag.

Let’s now wait to get this seemingly awesome device on to our hands. Aren’t you also waiting?

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