Women Outplay Men in Mobile Gaming

January 9, 2012, By Sanjeev Ramachandran

Mobile gaming is definitely on the rise, actually, more so compared to console and PC gaming. A study conducted by MocoSpace showed that almost half of respondents, 46 percent, said they played more mobile games now compared to the previous year.

The figure stood at 26 percent for console games and 23 percent for PC games. Wait, this is more interesting than that.

Women are into mobile gaming more than you would imagine. The company surveyed 15,000 of its users in December and found that 26.7 percent of women respondents of the age 30 and over played mobile games more than three hours a day.

Only 18.5 percent of men in the same age group did the same. Nine out of 10 women of age 30 and above said they played mobile games and 77.7 percent of females aged 12-29 said they played mobile games.

Meanwhile, 82.8 percent of men 30 and above said they played mobile games and 72.9 percent of younger men said they did as well. The study also supported previous findings that women are ardent videogame players.

Also, when asked how much they play now compared to the previous year, 58.5 percent of women 30 and over, and 44.9 percent of females 12-29 said they played more, compared to 44.1 percent of men 30 and over and 36 percent of younger men who said the same. Only 12 percent of women 30 and over said they played less.

The study of course reflects the trends in people who are inclined to play games through MocoSpace and other channels. Also, MocoSpace’s users said they are heavily reliant on Android as their preferred platform, well ahead of the iPhone.

Game developers, are you listening?

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