Malls to Track Shoppers via Phones this Black Friday; Beware of Online Scams

November 25, 2011, By Sanjeev Ramachandran

Guess what? There will people tracking you via your mobile phones starting this Black Friday. Do not worry; we are not talking of terror organizations – they are just someone on the shopping circuit.

And they include the malls. Going by a CNN report, Promenade Temecula, south of Los Angeles, and ShortPump Town Center in Richmond,Virginia, will be monitoring signals from shoppers’ cell phones, beginning on Black Friday.

Mall officials have been, in the meanwhile, quoted as saying that they will not be after your personal details; they just want to have an idea about the traffic patterns in various stores.

Stephanie Shriver-Engdahl, vice president of digital strategy for Forest City Commercial Management, which manages the malls, says they will not be looking at singular shoppers.

The system monitors patterns of movement, enabling them to see where people are going. Shoppers will be given notice by small signs around the mall.

Meanwhile, we get to know that FBI has released their annual holiday shopping tips to deal with online scams which are generally on the rise during holiday seasons, in addition to general online safety tips.

They warn web surfers to be cautious with bargain e-mails, advertising one-day only promotions for recognized brands and phishing e-mails indicating a problem with a financial account.

The FBI also warns of the dangers of using potentially stolen gift cards and fraudulent classified ads and auctions.

We have here for you an infographic created by security firm Veracode, which warns customers to be wary of scams dressed up as Cyber Monday Deals and other really tempting ads.  Scroll down to see the graphic in full detail.

Stay safe, enjoy a scam-free holiday season.

Black Friday Cyber Monday Hacks and Scams

Infographic by Veracode Application Security

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