HTC US Boss Feels Apple iPhone Isn’t So Cool Anymore

September 14, 2011, By Sanjeev Ramachandran

Apple has been providing the ultimate smartphone experience for years, and we have all considered it cool to own an iPhone. But are things changing? They seem to be, according the HTC America acting president Martin Fichter.

During the Mobile Future Forward conference, Fichter discussed on issues such as patent fights, Windows Phone 7, and of course, something like a survey which shows that the iPhone is not a cool smartphone as it used to be.

Fichter said the patent wars in the mobile space are “disrupting”, as they consume a lot of time money and energy that should be used for delivering new tech and new user experience.


He went on to say that the Windows phone 7 OS has its shortcomings in some areas, but expressed happiness in the improvement of Mango and HTC Titan with Windows integration.

And here is what he had to say about the iPhone being not so cool anymore. Apple is innovating. Samsung is innovating. We are innovating. Everybody is innovating. And everybody is doing different things for the end consumers.

“I brought my daughter back to college-she is down in Portland at Reed- and talked to a few of the kids on her floor. And none of them has an iPhone because they told me: ‘My dad has an iPhone’. There’s an interesting thing that is going on in the market. The iPhone becomes a little less cool than it was. They were carrying HTCs. They were carrying Samsungs. They were even carrying some Chinese manufacturer’s device. If you look at the college campus, MacBook Airs are cool. iPhones are not that cool anymore. We here are using iPhones; our kids don’t find them that cool anymore”.

However, you cannot jump to a conclusion that the iPhone is not actually cool anymore, after hearing what a couple of college kids said.  [Editor’s note: Do not discount the “what a couple of college kids” are saying.  Apple was started by a couple of college-aged kids; so was Facebook.  The college kids may be right, unless it’s just rebellion against the parents.]

What do you think? Is the iPhone still super-cool? Or do you agree with Fichter?


© 2008-2012 - All rights reserved | Privacy Policy