Apple iPad 2 Third TV Advert Goes on Air; Titled Now [Video]

June 18, 2011, By Sanjeev Ramachandran

The second generation iPad is on top, and it seems the slate from Apple will continue to rule customers’ minds for more days to come. There have been talk of the impending arrival of the third iteration too since the past few months, but Cupertino seems to be focusing all their marketing muscle on the iPad 2. That could be why a third advertisement for the iPad 2 has been pushed to our midst now.

Apple aired the third ad that runs a full 30 seconds, and is titled ‘Now’. Besides showing us what the iPad 2 is all about, Apple has spent some quality time to elaborate on how the iPad tablet has been changing lives and experiences. Watch closely and you will be made to listen to this:

“Now, we can watch a newspaper; listen to a magazine; curl up with a movie; and see a phone call. Now, we can take a classroom anywhere; hold an entire bookstore; and touch the stars. Because now, there’s this.”

Now, that’s what an iPad 2 lets you do, in the most charming way. What is missing is a dissection of the hardware specs that you would have wanted to see. Remember, Apple had made the first two ads too the same way.

This time around, the ad has also incorporated info on all the built-in features the iPad 2 holds within itself. Also featured is third-party content and that include FaceTime, iBookstore, iTunes U, Spin, Star Walk, The King’s Speech and The Wall Street Journal. See for yourself in the video posted below.

Tell us if the third iteration of the commercial would spur you to move toward an Apple store and spent some dollars on the slate that Apple is talking about.

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