Monopoly Millionaires Launched on Facebook

February 17, 2011, By Christian Cawley

Monopoly is stalking you. It’s on your phone, your tablet, your games console – and no it is coming to Facebook.

Electronic Arts have announced this week that Monopoly Millionaires is now available to play on Facebook, where fans of the game can connect with their friends and family online to begin the “never ending fun” of building the best boards and amassing millions in Monopoly money.

Monopoly Millionaires launched on Facebook

Interestingly, the amount of time some will spend on the game generating fake cash will allow Facebook to earn a lot more in real cash, but that’s incidental.

(Incidentally, I don’t recall any game of Monopoly that could be described as “never ending fun” – certainly engaging, the game simply cannot last forever thanks to the limited wealth that you get with the game…)

Hasbro and EA hope that Monopoly Millionaires represents an innovative approach to social gameplay that will take gaming on Facebook in a new direction. Whether this is true or not only time will tell, but the game features a classic Monopoly board as well as a social game. The methodology is simple: the more friends a player has, and the more often they visit their friends’ boards, the more success they’re likely to have in the game.

Under license from Hasbro, Monopoly Millionaires can be played on Facebook at apps.facebook.com/monopolymillionaires.

Now, don’t spend it all at once.

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