Guitar Hero and True Crime disbanded by Activision Blizzard: Call of Duty to attract more heavy investment in future!

February 10, 2011, By Shawn Wagnon

The once insanely popular ‘Guitar Hero’ seems to have run its course. Activision Blizzard has announced that it is all set to “disband Activision Publishing’s Guitar Hero business unit” and along with Guitar Hero, even True Crime: Hong Kong has been scrapped off the Activision map.

The reason for the axing of Guitar Hero is the apparent loss of interest in the music genre, which has given birth to the game and gave Activision a license to print money while it remained hot. But with multiplayer online shooting games now capturing all the attention (Read Call of Duty), Activision has bluntly stated that it will no longer be producing Guitar Hero.

While it was only a couple of years back that guitar Hero generated over a billion dollars for Activision, the company feel that the tide has come and gone. Along with pulling the plug on the game, they have also seemingly fired 500 employees as well. All in an effort to put more money beyond its current blockbuster Call of Duty.

The Call of Duty series has been the latest rage with Black Ops beating all the previous gaming records. Activision has wisely decided to put more money and effort behind it and make more ‘dough’, while the fanfare lasts. It takes a lot to pull the plug on a game that captured imagination of millions like ‘Guitar Hero’. But Activision clearly knows where the future lies and that is where they are going to invest.

So, how do you feel about the scraping of Guitar Hero? Depressed a bit or just feel it is time to move on anyway?

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