Google ‘Instant’ Search Promises Lightning Fast Results

September 8, 2010, By Alex Ion

Google has officially rolled out Google Instant, an update to their core search engine that brings you results as soon as you type your query in the Google bar. In front of an auditorium packed with tech writers attending in San Francisco’s Museum of Modern Art, Google showed off how Google Instant will change the way we search in the future — and boy this is fast.

Google Insight Search

“There is a psychic element because we can predict what you are about to search on in real time,” Google vice president Marissa Mayer told the press conference.

Familiar with the ’suggested search’ type-ahead, the new Google Instant is more like Search on Javascript steroids. That’s because as soon as you start typing search results will populate your screen — even if it’s just for one or a few letters.

Google Insight Search

How was that possible? Google has mentioned that they’ve tweaked their algorithm for improved indexing and have added some smart caching and some prioritization of queries that permit more searches and still reduce load significantly. And while that means more Javascript code on the page, rest assured, if you’re on a slow connection, Google will turn off the Instant Search for you.

The FAQ page explains: “Our key technical insight was that people type slowly, but read quickly, typically taking 300 milliseconds between keystrokes, but only 30 milliseconds (a tenth of the time!) to glance at another part of the page. This means that you can scan a results page while you type.”

In the last few years, especially since the Caffeine update came in place, Google has been more and more concerned about loading speeds. They have raised up rankings for sites that load fast and (although unofficial) they punished those sites with crappy loading times. All these in an effort to make page loads, faster.

Looks like the interesting Google doodle with the bumping balls that we saw a few days ago was a preview of what Google will turn into; the fastest search engine in the world.

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