Windows Phone 7 Retail Materials To Hit AT&T Outlets; Earlier Launch for OS?

July 6, 2010, By Sanjeev Ramachandran

The retail materials for the Windows Phone 7-based smartphone will be available from AT&T stores, according to a retail signage document belonging to the mobile carrier. The document is for a store overhaul on the 24th of July, which could suggest an early launch of the Windows Phone 7 handset.

It has been reported that the “QTY:6” label that appears in the retail signage document under Windows Phone 7 does not point to the launch of six devices running on the software. Instead, only two devices with Windows Phone 7 as the OS would be available during the launch.

An earlier leak of a roadmap for Australian carrier Telstra has suggested that a handset from HTC called Mozart would be the first phone running Windows Phone 7 to be launched and that the launch would take place in the month of October. Before the Telstra leak, Microsoft had only mentioned “Holiday 2010” as the possible launch period for the Windows Phone 7 handset.

However, it has been reported that AT&T have released retail signages in July in the past for phones that actually were launched only in September. The assumed September launch date would also be close to the October launch mentioned by Telstra and the “holiday 2010” launch mentioned by Microsoft.

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