Microsoft gets Social Networking Conscious: Developing Outlook Social Connector that syncs with LinkedIn, MySpace, Facebook

February 19, 2010, By Atul Roach

With Google introducing the Buzz, it is not just the social networking giants that are feeling the heat, even direct competitors like Microsoft are worried. In an attempt to stay avant-garde, Microsoft has announced the Outlook Social Connector which will sync Outlook with LinkedIn initially while Facebook and MySpace will be hooked in later. The Outlook Social Connector will bring social networking into the inbox. The service will be directly comparable with the Google Buzz as Microsoft is not looking to do anything different by the apparent status however, differing features might be added later on.

One of the touted differences as per Microsoft will be the ‘lack of privacy issues’ which has dented the Buzz repute but that is something which remains to be seen.

In the beginning, the beta testers to check the Social Connector will be only available for LinkedIn while FB and MS will get the beta versions later in the year. One year for beta testers development sounds like a slow plan for Microsoft as by that time, Buzz might well have taken over Twitter. [via: Coated]

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